Like Facebook, Twitter is a great way to engage with the public and our members. But it is also a good way to interact with the media, key opinion leaders and our organizational partners. Through your Twitter feed, you can share all of the wonderful work you are doing, elevate the work of other Leagues who are on Twitter, and form relationships with others working on the same issues as the League. Twitter should be viewed as a tool to help you engage with your supporters where they are.
(Shared at Convention 2016 and Convention 2014, originally published May 2014)